Fihri , as institutional partner at the Visionary Destinations Conference and the Destination of the Year 2024 Gala! On May 21, community leaders, destination management and marketing practitioners, and hospitality industry operators are coming to Bucharest. Participate and don't miss the event of the year in destination management and marketing in Romania!

Come to the Visionary Destinations Conference at the Novotel Bucharest City Centre Hotel in the first part of the day for a session of learning, inspiration and networking with destination management professionals. Discover the full agenda here! Participate in the Destination of the Year Gala tonight, a celebration of excellence in tourism at the Romanian Athenaeum! Come and find out which destinations are loved by Romanians, alongside representatives of authorities, destination managers, entrepreneurs, hospitality industry managers, media and celebrities!

Agenda of the International Conference Visionary Destinations 2024

Opening

• Felix Tataru, Institute for Visionary Cities and Mihai Barsan, initiator of the Destination of the Year competition: Welcome speech

• Ministry of Economy, Entrepreneurship and Tourism: Romania needs visionary destinations

Keynote:

• HE Emil Hurezeanu, Romanian Ambassador to Vienna: Tourism and the country's image

Panel Trends and international best practices in destination management and marketing

Moderator: Dragoș Anastasiu, General Manager of Eurolines

• Lutz Lungwitz, Dir Medical Wellness Association, Germany – Medical wellness & vacation –

• Florian van Ballen, Austria – International place branding case studies

• Jamil Benabdallah, France – Sustainability – the new “must have” in the construction and promotion of destinations

Keynotes:

• Silvia Teodorescu, communication expert, founder of Zaga Brand – What's new in tourism promotion? From the digital monograph Via Transilvanica to the reality show in the Buzaului Region.

• Cezar Dumitru, Marketing & Communication Specialist, travel blogger – Destination Marketing – Promotion through influencers

• Bogdan Radulescu, Untold Universe – Cluj, Constanța, Brașov, Bucharest, Dubai: What a destination that wants to promote itself through events should consider

• Florian Filat, Institute for Visionary Cities (IOV) – City Index 2024 – The importance of data in building strong city brands

• Sandina Balaban, Destination of the Year, Visionary Destinations Research – Key data on the behavior of Romanian tourists

Rising Destinations Panel

Moderator: Dora Morhan, communication and destination management expert

Participate:

• Hilde Brandl, Țără Faină Association: The Oak Road Project & Entrepreneurship

• Valentin Ivancea, President of Bacau County Council

• Anca Rusu, Retezat Tourism Association – Manager of the Ecotourism Destination Țara Hațegului – Retezat

• Cristian Măndilă Mamaia, President of the Mamaia Constanţa Destination Management Organization

Inspiring Destinations Panel

Moderator: Felix Tataru, President of the Visionary Cities Institute

Participate:

• Allen Coliban, Mayor of Brașov

• Gheorghe Flutur, President of Suceava County Council

• Mihai Chirica, Mayor of Iași

• Simion Giurcă, Advisor to the President of OMD Timișoara

FiHR members benefit from a 20% discount for participation in the Destination of the Year and 30% for the Conference and Gala

More details about the criteria for each category and registration are available on  https://www.destinatiivizionare.ro/