AI Webinar for Efficiency and Personalization in 2026

The hospitality industry is facing a double challenge: the need to provide personalized attention and services to guests, in the face of an increasing workload and limited resources. FIHR in partnership with the Marea Employers' Association organizes the webinar AI for efficiency and personalization in 2026 on the date of December 16th 3:00 PM which will include practical examples with Artificial Intelligence. We will explore how modern digital tools can become an "invisible assistant" for management and communication teams, taking over repetitive tasks and freeing up valuable staff time for real human interaction.

Event agenda:

  1. Context in 2026: Why AI is no longer a fad, but an operational necessity for competitive hotels.
  2. Efficiency vs. Personalization: How can we create empathetic materials without sounding robotic?
  3. Case Study: How we generated a communication calendar and strategic offers in minutes, not hours.
  4. Security and Implementation: How do we integrate these solutions into the existing workflow without changing the usual operations.

The webinar is aimed at: Hotel Owners, Directors and Marketing/Sales Managers who want to prepare their digital strategy for 2026.

The webinar is hosted by Roxana Huțanu, Founder of Infrared Global, Behavioral Marketing Expert.

Registrations on [email protected]